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Brooks Spec
Our Brooks Caldera spec ad blends dynamic trail footage with stop motion and animation, product storytelling, done differently.
About the Project
This spec ad for the Brooks Caldera was designed to showcase our full creative capabilities in motion, blending live-action trail running footage with stop motion and 2D animation.
Final Results
The final spec ad delivers a visually striking piece that showcases Look Studios' ability to merge live-action production with sophisticated motion graphics and animation. The Brooks Caldera comes to life through a blend of kinetic energy and technical precision, proving our capacity to create premium content that elevates product narratives beyond conventional approaches. This piece serves as a powerful portfolio example of our animation capabilities and our understanding of how to translate athletic performance into captivating visual storytelling that aligns with the creative standards of leading footwear brands.
“This is what we do when we're given full creative control, a proof of concept that shows exactly how LOOK thinks about brand storytelling.”
Hayden Sage
Executive Director · LOOK Studios
Deliverables
Services used
Production stills · Brooks Running
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